Strategic Planning and Research

strategic planning and research

Our SPAR team focuses on the delivery of insight and measurement through research, analytics and planning. The team utilises our proprietary tool PN+ to consistently uncover and strengthen the unique hooks that trigger change among the audiences clients most want to reach.

Research

We conduct perception studies, brand health research, industry/market studies, market intelligence reports, etc.

Communication Audits

This is our systematic research method that identifies the strengths and weaknesses of an organisation’s current internal and external communications

Geo Analytics

We produce geo-marketing analysis reports based on insights from data analysed by geographic region.

Strategy Summit

Our summits ensure that a clear plan of action is worked out together, placing everybody on the same page and working efficiently and effectively towards the same goal.

Reputation Management

We ensure communication plan for organisation’s or individual’s are in line with their goals. With effective tools we monitor and track conversations, and deliver the right content and engagement to continually shape perceptions.

Campaign Development

Guided by PN+, our campaigns are inspired by the unique hooks that trigger change among the audiences Clients want to reach.