Our SPAR team focuses on the delivery of insight and measurement through research, analytics and planning. The team utilises our proprietary tool PN+ to consistently uncover and strengthen the unique hooks that trigger change among the audiences clients most want to reach.
We conduct perception studies, brand health research, industry/market studies, market intelligence reports, etc.
This is our systematic research method that identifies the strengths and weaknesses of an organisation’s current internal and external communications
We produce geo-marketing analysis reports based on insights from data analysed by geographic region.
Our summits ensure that a clear plan of action is worked out together, placing everybody on the same page and working efficiently and effectively towards the same goal.
We ensure communication plan for organisation’s or individual’s are in line with their goals. With effective tools we monitor and track conversations, and deliver the right content and engagement to continually shape perceptions.
Guided by PN+, our campaigns are inspired by the unique hooks that trigger change among the audiences Clients want to reach.
Porter Novelli is the strategic communications company, built on purpose to do business better.